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The BLUE MARK PROGRAM uses Environmental Art as our tool to create a new coral reef sanctuary park.
We offer creative solutions to environmental challenges: ocean protection and coral conservation.
A great opportunity to make a visible difference on the local, national and global level, from environmental our CSR PROGRAM, represents a positive change that will be felt for years to come.
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Art to Educate. Help the ocean and revive corals.
Our mission is to contribute to a sustainable Oceanic future and the revival of corals with our BLUE MARK PROGRAM.
With this we create a living legacy for future generations: the BLUE MARK PARK. This is a unique underwater educative tourist attraction for coral restoration and conservation, where 100,000 new corals will come to life to create a new coral reef in the Ocean.
20,000 new corals will be grown per year.
Our team of scientists and coral experts will “farm” and “outplant” colonies of corals. This will be done by hanging 20,000 finger-sized fragments of corals to grow on Coral trees (PVC pipe frames) in the BLUE MARK LABYRINTH (BML): an underwater Art installation with 200 coral tree frames re-stocked to raise 20,000 new corals every year.
The corals are weekly monitored for 9-12 months until they are large enough to be outplanted in the BLUE MARK PARK (BMP). This 1-acre park, shaped like a fingerprint, serves as a new home for corals -with 1 million marine creatures that flourish alongside them and will be open to the public enjoyment by snorkeling or scuba diving.
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A REVOLUTIONARY
IDEA
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OUR GOALS with the
blue mark program
1st GOAL: education
BLUE MARK
COMMITMENT*
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the plan
2nd GOAL: coral revival
BLUE mARK
Labyrinth
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3rd GOAL: a new coral reef
BLUE MARK
park
EDUCATION CAMPAIGN
BLUE MARK
COMMITMENT*
Add your BLUE MARK COMMITMENT TO PROTECT THE OCEAN
We offer participants commitments to implement in their day-to-day to PROTECT THE OCEAN. Following our 10 eco-ethical changes, they will reduce their environmental impact, thus switching a gray mark (pollution) into a BLUE MARK.
1st GOAL
HELping THE OCEAN
*This is an optional educational campaign that can be applied to clients, employees, or the general public through social media. The mission is to generate awareness and create healthier oceans.
ADD YOUR COMMITMENT
TO PROTECT THE OCEAN
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1 COMMITMENT = 1 CORAL
BLUE MARK
COMMITMENT*
Each BLUE MARK COMMITMENT is represented by its own unique coral.
1
CORAL
1
*ESTA ES UNA CAMPAÑA DE EDUCACION OPCIONAL QUE PUEDE SER APLICADA A CLIENTES, EMPLEADOS O PUBLICO EN GENERAL A TRAVES DE LAS REDES SOCIALES with a mission: awareness and healthy Oceans. THE GOAL IS EDUCATE TO reduce our environmental impact on THE OCEANS.
2nd GOAL
NEW CORALS GROWING
20,000 small specimens of coral are collected from a healthy “donor coral” under our experts' supervision. After collection, the samples are placed in our 1-acre nursery the "BLUE MARK LABYRINTH by AB". An underwater Art installation with 200 coral tree frames used to grow 20,000 baby corals per year (for 9-12 months until they can be added to the reef) resulting in a unique marine labyrinth that everyone can enjoy by scuba diving.
CORAL NURSERY ART INSTALLATION
BLUE MARK
Labyrinth
UNDERWATER ART INSTALLATION WITH:
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Before
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After
200
CORAL TREE FRAMES
Creating a "fingerprint shape labyrinth". An art istallation used to grow 20,000 per year
20,000
NEW CORALS PER YEAR
To be added to our reef art park!
corporate social
responsibility
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BLUE MARK
Labyrinth
200
CORAL TREES IN THE OCEAN
Every firm that participates in the BLUE MARK CSR program will have visibility in the Blue Mark Laberynth inside the ocean with an honorary badge representing their contribution.
csr
virtual
BLUE MARK
Labyrinth
The BLUE MARK PROGRAM offers Corporate Social Responsibility (CSR) as a business practice framework that prioritizes positive social impacts of the company’s policies and practices in addition to generating profit. Our basic goal is to be the tool to help improve communities, by including social, environmental, and business governance (ESG) considerations within all strategic decisions.
People will be able to see the virtual representation of the BML on our website. When they click on one of the 200 coral trees, they will see the company that supports it.
200
CORAL TREES ONLINE
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goal 3
NEW CORAL REEF PARK
When the coral samples reach the desired size, they are attached to the BLUE MARK PARK (BMP) by our experts. The new reef will consist of different species arranged in the shape of a fingerprint that will become a park to be visited by the public.
20,000 new corals will be added every year to this new coral reef art from our coral nursery. Collectors can follow the growth of their coral by using photos, videos, and coordinates from Google Maps.
The BLUE MARK PARK creates homes for marine life as artificial reefs. From tourism to marine recreation, the BLUE MARK PARK plays an important role in local economies. Corals are also essential to the health of the ocean, providing a habitat for over 1 Million marine species and increasing coastal resilience to storms. Additionally, the BLUE MARK PARK provides an opportunity to educate, by creating awareness and encouraging commitment to protect the oceans making it a top diving destination.
EDUCATIONAL LAND MARK
BLUE MARK
reef park
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20,000
NEW CORALS
ADDED ANNUALLY
* Everyone will be able to visit their NFTs turned into real corals and watch them growing online, enjoying virtual reality experiences and in-person as well, diving in the Caribbean Ocean!
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OUR
ROADMAP
GOAL 1
BMC
-
Massive awareness campaign to take care of the Ocean with BLUE MARK COMMITMENTS
GOAL 2
BML
Creation of the 1-acre coral nursery
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200 coral tree frame construction
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Underwater installation in the shape of a fingerprint
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Collection of 20,000 coral samples
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Distribution of samples in the coral trees
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Tagging of every coral for follow up
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Weekly supervision and maintenance by our expert team
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BML Virtual online web section
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Documentary material for BML chapter
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Enjoy the Ocean from your own home: live transmissions will be made by our diving team!
GOAL PLAN
GOAL 3
BMP
1- acre BLUE MARK PARK (BMP) REEF structure creation and preparation in the ocean.
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Coral out planting: they will be attached to the BMP structure by our experts
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website section to follow the growth of corals by using photos, videos
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Opening BLUE MARK PARK REEF. to be visited by the public
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Documentary material for BMP chapter
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MANTENIMIENTO Y RESTOCK CADA ANO
ART FOR THE PLANET
&a strong impact
Environmental Art + Participatory Art
The worldwide premiere of Environmental Art and Participatory Art.
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Participatory Art is an approach to making art that engages the public in the process. Each PARTICIPANT WHO ADD THE COMMITMENT will receive a participation certificate as a co-creator of the BLUE MARK PARK REEF environmental participatory artwork by AB.
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Environmental Art is the process of using nature to make art! Every NFT comes to life in our educative touristic attraction: 2 large -scale environmental artworks used to grow corals and educate about coral conservation and preservation. 20,000 NEW coralS PER YEAR that will grow for 9-12 months on the BLUE MARK LABYRINTH art installation and then be transplanted on the BLUE MARK PARK art reef.
WORLDWIDE PREMIERE
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EDUCATION: our BLUE MARK COMMITMENT spreads a massive awareness campaign to take care of the Ocean and reduce our pollution impact.
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UNDERWATER ART: 2 large-scale environmental artworks used to grow corals and educate about coral conservation and preservation.
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UNIQUE LANDMARK: an educative touristic attraction to be visited
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Additionally, they will generate local jobs in the area.
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DOCUMENTARY: Creating appealing visuals for a compelling story.
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17 REASONS to
join the green team
WHY PARTICIPATE?
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A legacy for future generations.
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Leave a Blue Mark on the ocean, building a new coral reef park with its nursery available to be visited.
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Support the growth of thousands of live corals in a new coral reef park!
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Combine Eco-Art, Participatory Art, and AR Art. A worldwide premiere!
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CSR with a mission: awareness, to take care of the ocean and protection of coral reefs
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Go visit the BMP and learn about corals while enjoying their beauty.
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Create a home for more than 1 million species: a new coral reef.
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A coral nursery to see corals growing online, and visit them at the Caribbean ocean.
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To educate by creating awareness and encouraging commitment to protect the Ocean.
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Spread a commitment to stop and reverse the current ocean health crisis caused by abusive human activity.
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Open up a new era of ocean conservation and coral protection.
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Help ensure a sustainable future with a new generation of ocean healers.
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To give life to the Ocean.
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Create 2 large-scale underwater participatory eco artworks with corals that become a public park.
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A call to action to inspire a new generation of Ocean protectors.
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Allow you to be a co-author of BLUE MARK Environmental Art Project.
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Art used to safeguard the Ocean and our Planet's future.
Cost and fund
distribution
Total Cost: $8 Million (USD)
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20%
Team and
Operational cost
Documentary
60%
BML CORAL NURSERY
and BMP CORAL REEF Park
development for 5 years
20%
Science Coral investigation
OUR TRANSPARENCY
participation
and visibility
be plan
Per street
7th St:
6th St:
5th St:
4th Blvd:
3th Blvd:
2th Blvd:
1th Blvd:
Coral Tree:
200 CORAL TREES
$44,000
each
Per street
7
STREETS
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PARK EXCLUSIVITY
$ 9 M
PARK NAME
$ 10 M
THEY NEEDS HELP!
SINCE 1970, THE NUMBER OF MARINE SPECIES HAS DROPPED BY HALF, RESULTING IN AN OCEANIC CATASTROPHE.
SINCE 1970, THE NUMBER
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WHY TAKE CARE OF
THE OCEAN AND CORALS?
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ALL LIFE ON EARTH DEPENDS ON HEALTHY OCEANS
Oceans generate 70% of our oxygen
It holds 97% of our planet’s water.
Living oceans absorb carbon dioxide and reduce climate change impacts.
Home to wildlife (50-80% of life on Earth is found in the Ocean)
Provides us with food, endless inspiration, and therapeutic properties
Protecting the oceans at this crucial time should be considered highly important, as our lives quite literally depend on it.
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97% OF THE WORLD'S SEA LIFE DEPENDS ON CORAL REEFS.
WE LOST 30% OF CORALS IN THE LAST 30 YEARS.
90% OF CORALS WILL BE IN DANGER BY 2030.
BY 2050 WE COULD LOSE ALL OUR CORAL REEFS!
OUR contribution
BLUE MARK PARK REEF
BENEFITS
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SCIENCE AND MARINE CONSERVATION:
We support research and development to improve the scale, and cost-efficiency of current methods of corals studies as an important component of marine conservation
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CORAL RESTORATION
20,000 small specimens of coral are annually collected from a healthy “donor coral” under our experts' supervision every year to be outplanted in our new artificial reef park.
-
HABITAT:
Will provide a home for over 1 million different marine species.
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INCOME:
Not only do coral reefs support life, but they also support the economy with a value of roughly $2.7 trillion every year.
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COASTAL PROTECTION:
Coral reefs act as a natural breakwater, thereby limiting shoreline erosion of beaches and coastlines. This protection saves roughly $9 billion in damages every year.
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MEDICINE:
Coral reefs also provide medicinal benefits, as they have pharmaceutical compounds that can be used to treat human illness. The prospect of finding a new drug in the sea, especially among coral reef species, maybe 300 to 400 times more likely than isolating one from a terrestrial ecosystem.
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TOURISM:
Coral reef tourism contributes $36 billion to the global tourism industry annually.
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POPULATION BENEFIT:
From coral resources for food and as a source of income through activities related to fishing and tourism more than 1 billion people benefit directly.
(Information provided by International Year of the Reef [IYOR])
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LOCAL JOBS
We will generate local jobs in the area.
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VOLUNTEERS PROGRAMS:
We create volunteer opportunities to help collect healthy corals, place them in nurseries, and outplant them.
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EDUCATION:
With a massive awareness campaign to generate eco-ethical habits, protect our oceans and natural resources, and respect the Planet.
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TOURISTIC ATTRACTION:
The BMP is a major tourist destination that will educate about marine conservation. To better understand how corals grow and how important they are, the public is invited to visit the nursery both online and in-person via scuba diving.
BIO
about the artist
analia bordenave
Analia Bordenave’s conceptual Art seeks to elevate the beauty bestowed upon us and our Planet. Her art by her is expressive and participatory. An interaction. An intervention. An act of transformation. Her contemporary approach uses various materials and modalities to convey unique to each individual and common to humanity. Through her art, everyone has something to give and receive.
For Analia, beauty is in the “I” of the beholder. With paintings and NFT collections, Analia surprises viewers by discovering more with her AR art, and with Eco-Art, she empowers the beauty and essence of nature in humans and on the earth.
Analia uses her Art as a medium to promote positive change because she believes that Art has the power to change the world.
Analia was born in Buenos Aires, Argentina. She began painting as a young child, winning her first prize at just 8 years old for a self-portrait drawing.
Her distinctive technique used in her series The Body as a Paintbrush marked the beginning of her professional career. It represented emerging Argentine Art and was featured in Art collections across Europe (Geneva, Paris, Milan, San Remo, and others).
In 2005, Analia’s interactive Art entered the American private Art collection scene with her interpretation of tic-tac-toe, darts, and other classic games. This Art engaged viewers as participants, using symbols of power and gender to playfully express social themes.
In 2007, a major airline in Argentina, Aerolíneas Argentinas, recognized her with a petition to exhibit her Art in Argentina’s largest airport, the Ministro Pistarini. Additionally, she created an Art section called the “Route of Art” in the airline’s magazine, A Bordo, which featured her work at prestigious international Art fairs and reached millions of international travelers.
In 2009, Analia founded Homenaje a la Individualidad (Tribute to Individuality), an Argentine nonprofit to support "Tribute to Individuality."
This global, participatory Art project harnessed the intrinsic value of each individual to contribute to humanity’s progress, and was recognized with the following awards:
“CULTURAL INTEREST” by the Secretary of Culture of the Argentine Nation
“COUNTRY INFLUENCE” by the Secretary of Tourism of the Argentine Nation
“NATIONAL INTEREST” by the Honorable Senate of the Argentine Nation
Additionally, the Tribute to Individuality International Tour is exhibited in prestigious Art fairs with more than 11,000 participants all over the world.
In 2010, the Honorable Senate of the Argentine Nation petitioned Analia to create Art for the bicentennial of the Argentine Nation.
She created “The Bicentennial Mark,” a piece on which all the Argentine senators left their mark, and “Cristina Kirchner’s Bicentenary Mark,” an homage to the then president of Argentina.
In 2011, UNICEF Argentina asked Analia to develop and spearhead a fundraising campaign for a 10-hour TV show. The “The Thousand and One Marks of Solidarity” campaign was broadcast internationally.
In the same year, Analia moved to the US and founded Art For Evolution, a nonprofit based in Miami, Florida, dedicated to strengthening the community and environment through Ecological Art.
In 2013, Analia created the GREEN ON GRAY PROGRAM, which used Participatory Eco-Art to involve the public in creative forms of activism. Spanning 2013 to 2019, Analia developed 9 eco-art projects for the program.
In 2020, Analia created the DYNASTY MARK ART COLLECTION, an AR Art collection transforming a family’s lineage, designed from a family’s fingerprints. Augmented Reality technology allows the owners of the collection to access a secret, AR layer of the paintings with a phone or tablet.
In 2021, Analia created the most amazing form of Art to protect our Planet: The BLUE MARK program, combining Eco-Art and AR Art for Ocean protection and that will fund a new artificial coral reef.
ABOUT US
OUR
TEAM
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Art For Evolution (AFE ) is a nonprofit charitable organization founded in 2013 in Miami, Florida by ecological artist Analia Bordenave.
Since then AFE provides education about solutions to environmental problems and provides safe alternatives to threats to the environment through Ecological and Participatory Art.
Our team is made up of scientists, coral restoration experts, master divers, developers, crypto financial analysts, artists, and great volunteers in the team want to help the environment.
Analia Bordenave
BLUE MARK Program
Director
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Kevin Gaines
Science Team
Director
Julian Lagier
Project
Manager
Experts
Diver
Team
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